Brand assets
Everything you need to show off the Meowgic brand the right way - logos, colors, and more, all in one place.
Logo
Our primary logo lockup consists of the icon combined with the word mark. Regardless of which version is used, the logo must remain clearly legible against its background.
Glyph
We also offer standalone glyph. Whichever version you choose, always ensure it remains clearly legible against its background.
Icon
When representing Meowgic, whether on social platforms, marketplaces, app launchers, or anywhere a compact brand mark is needed, this stylized icon should be used.
Color
Our primary color palette consists of three tones: white, gray, and black. These colors form the foundation of all brand communications and should always be prioritized as the first choice in design applications. They establish the clean, minimal, and timeless character of the Meowgic brand.
Black
HEX:
#1D1D16
RGB:
RGB (29, 29, 22)
CMYK:
0%, 0%, 24%, 89%
Gray
HEX:
#E8E8E3
RGB:
RGB (232, 232, 227)
CMYK:
0%, 0%, 2%, 9%
White
HEX:
#FBFBF9
RGB:
RGB (251, 251, 249)
CMYK:
0%, 0%, 1%, 2%
Typography
Our brand serif typeface is Georgia. This elegant serif balances with refinement, making it an ideal choice for titles and promotional materials.
Our brand sans-serif typeface is Geist, available via Google Fonts. Its geometric clarity and modern character make it highly effective in applications that require bold, attention-grabbing contrast.
Brand serif typeface
Georgia
Bold
Aa
Regular
Aa
Italic
Aa
Brand sans-serif typeface
Geist
Bold
Aa
Regular
Aa
Italic
Aa
As a global brand, we support a wide range of languages. For Asian scripts, we use Noto Serif for serif applications and Noto Sans for sans-serif applications. This versatile, open-source typeface family is available through Google Fonts.
What not to do
To maintain brand integrity, the following practices are strictly prohibited.
Don’t use other colors
Don’t rotate logo
Don’t flip logo
Don’t add a stroke
Don’t outline the logo
Don’t fill the logo
Brand partnerships
When pairing the Meowgic logo with partner logos, maintain balanced spacing and clear hierarchy. Avoid placing logos too close to one another, ensuring sufficient space to preserve clarity and visual impact. Ensure each logo is displayed at an appropriate size, uses its approved color format, and is not distorted or altered in any way.
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